Darty Hines - Millersburg, PA

Speaker:  Saturday, April 7th

Program Description:  Content Marketing and Social Survival

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A husband, a father to three amazing girls, a photographer, a social media fanatic, and the owner of SYNC, Darty Hines (PPA Craftsman) keeps very busy. Even with this busy schedule, he is constantly striving to find new and innovative ways for small business owners to succeed. He has been a professional photographer for over 20 years and has worked and consulted with may prestigious photography studios across the Nation. Darty and his wife Michele are also co-owners of the educational conference SYNC. They met during college at Ohio Institute of Photography in Dayton, OH where the chemistry was not just in the darkroom.  They married a few years after college graduation, had 3 beautiful daughters and currently reside in Millersburg, Pennsylvania.

Darty’s ‘street smart’ marketing and social media knowledge continues to help photographers and small business owners across the country. His straightforward no-nonsense approach to teaching will help you stand out in an overcrowded market and will empower you to be a better photographer, marketer and business person.


Program Description:  Content Marketing and Social Survival

How do you get your studio in front of the right clients in an overcrowded market? In today’s world of tweets, posts, likes and shares... sometimes it feels like an uphill battle to just get noticed. Social Media and Marketing for photographers does not have to cause you stress. It can be done successfully with the right tools and a plan in place. This program will give you the tools, tips and advice to position yourself to be noticed in the crowd.

Topics include:

Social Media - The Content is King
Facebook - How to trick the algorithm
Advertising on Social Media - It’s not free anymore
Instagram - the place to be
Strategic Partners - Aligning yourself with the right people, companies, and brands

Program Level: Intermediate

Sponsored by:

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