PPA Merit Class
〰️
PPA Merit Class 〰️
If you think having social media account and posting every few days will cut in 2023, think again. Today, photographers trust platforms like Facebook, Instagram, and TikTok to help spread their message, and while these platforms “can” be great tools, they have to be used in the right ways. Ask yourself this, if Facebook and Instagram shut down your account today, how would you market? If you don’t have a clear answer to that, your business will probably suffer. In this class you’ll learn:
• The importance of owning your audience
• How to leverage the client list you already have to book more sessions.
• How to build a marketing calendar to keep you booked year-round
• 6 campaigns to take you to 6 figures
• How to automate your social presence so you have more time.
• The importance of crafting the right offer
• How using the right tools can make all the difference
• How to use landing pages and lead magnets to collect leads
• How to build a drip/nurture series that converts
• How to build a newsletter to drive customers to your door.
• Why driving traffic to your website is the pot of gold at the end of the rainbow
• And more
If all of this sounds like Greek to you, don’t miss this class. Join Jeff for this ALL-DAY information-packed class! The is a pre-convention class offered by PPO at Cherry Valley Hotel.
2299 CHERRY VALLEY RD SE, NEWARK, OH 43055
740-788-1200 | cherryvalleyhotel.com
Lunch is provided.
Jeff, along with his wife Lori own Indigosilver Studio in Wilmington NC, offering boutique boudoir portraiture and wedding photography. They also own and operate Photo Insight, their educational outreach for photographers. Jeff has over 15 years of experience as a wedding photographer and one thing’s for certain… Things change. If you don’t adapt to those changes, you’ll be left behind. Due to the success Jeff and Lori have had in their own business with digital marketing, Jeff has taken on the role of Marketing Chair for Professional Photographers of North Carolina.
Jeff is the co-founder and CEO of Lead Savage, a web-based software platform designed to help photographers capture, nurture, and convert leads into clients.
Website URL: http://myphotoinsight.com
Facebook URL: http://www.facebook.com/myphotoinsight
Instagram URL: http://instagram.com/myphotosinsight
This is a PPA continuing education class. All PPA members in good standing will receive a merit for attending.