Real Estate Photography: Business Foundations and Hands-On Shooting

PPA Merited Class
July 18th | 9.00 – 4.30
Cherry Valley Hotel

Real estate photography is one of the most accessible and consistently in-demand niches in the industry — and in this full-day precon workshop, Suzanne Luttig will show you exactly how to do it well and build a business around it.

The day begins in the classroom, where Suzanne covers the essentials: the gear that gets the job done, a workflow that keeps you efficient, how to price your services competitively, and what it takes to grow a real estate photography business from the ground up. Then you'll take what you've learned out of the classroom and into the Cherry Valley Hotel itself — camera in hand, photographing both private and public spaces to create images you'll actually want in your portfolio.

Suzanne's approach is rooted in storytelling. Rather than simply photographing rooms, she teaches you to follow the natural flow of a property — capturing the spaces and connections that draw viewers in and make them want to experience a place for themselves. You'll work on composition, light, and technique in real conditions, with the kind of hands-on experience you can't get from watching a slide deck.

To keep the instruction meaningful and the shooting unobstructed, class size is intentionally limited — so every attendee gets real guidance and real trigger time. You'll also go home with added value: vendor discounts, a few freebies, and a USB drive loaded with the class presentation for future reference.

Whether you're brand new to real estate photography or looking to sharpen your skills and turn it into a steady revenue stream, this workshop gives you the foundation, the field experience, and the confidence to move forward.

This is a PPA continuing education class. All PPA members in good standing will receive a merit for attending.